VNU launches in Spain the web CasaInteractiva.es
CasaInteractiva is an essential guide on how to apply digital technologies to the home
VNU, the leading company in Europe for specialist Information Technology content, launches in Spain the web CasaInteractiva.es, the definitive guide to consumer eletronic goods, the digital home, domotics, home networks and wireless technology.
The web, the latest in a series of related VNU sites, is based on an original publication from the United Kingdom (www.activehome.co.uk). As a complete guide to the digital home, it provides the user with all sorts of information about digital products and solutions that can enhance their daily lives, from HiFi systems, WiFi technology, plasma televisions to multimedia PCs.
One of the most notable features of CasaInteractiva.es is the virtual home in flash format, which allows the user to go from room to room and see which products best suit every corner of the house.
Tita López, Publishing Director at VNU in Spain, commented on behalf of VNU that “We are delighted to be the first to launch a website that really shows the user how to turn their own home into an interactive environment using the latest and best technologies”. “The aim of the web is to offer our readers an interactive, objective and clear demonstration of how products and solutions for the digital home can be put into use, something that has not been available in the Spanish market until now”.
Reiterating the uniqueness of CasaInteractiva.es, Vashti Humphrey, Director of the Digital-Online Area of the publishing house added: “We are continually looking for ways to enrich the online experience of our users; in this sense, how to use domestic technologies to create a smart house is an ideal subject for a web, given that only online can the user find truly interactive solutions and peer-to-peer debate”.
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