VNU launches Financial Director under license in Poland
VNU Business Media Europe's licensing and syndication division, VNU Global Publishing Partnerships, has launched Financial Director Polska in Poland. The magazine is published under license through FD Polska sp. z o.o.
Ian Bedwell, CEO of VNU GPP, said: "We are very proud to welcome this new partner into the VNU GPP network. We are convinced that the magazine's award-winning editorial content, combined with our partner’s in-depth knowledge of their local market, will quickly lead Financial Director to become a leading business magazine in Poland."
Financial Director is the most highly respected magazine in its field in the UK and is now in its twentieth year. As a B2B title, it is the only 100% requested magazine for financial directors in the UK, making it the best means to reach and influence its immensely valuable readership. Its award-winning content is specifically focused on the information needs of financial directors in medium and large-size organizations.
Commenting on the launch, Thom Barnhardt, Managing Director of FD Polska, said “we are excited about our cooperation with VNU Business Media in Poland, and clearly have a “winner” in the Financial Director Polska title. In Poland, financial directors are operating within a rapidly-developing financial landscape, and Financial Director Polska will help them navigate the choices available to finance and control their business.”
Bedwell said: "We believe that Financial Director will be a perfect fit for the Polish market and will be well placed to satisfy the increasing information requirements of a growing economy post-EU entry."
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