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Anuncios joins the blogosphere

The magazine launches its blog on February 2nd

Followers of the marketing and advertising industries have at their disposal a new meeting point on the web. Anuncios, the leading Spanish trade advertising and marketing magazine, has launched a new weblog which can be found in its electronic edtion, Anuncios On Line (www.anuncios.com)  

The new blog has four different sections or chapters. Three of them are in charge of well known industry personalities, and the other is written by an anonymous blogger. One of the sections is devoted to Creativity and its maintainer is Gonzalo Figari. A well known creative, CEO of direct marketing agency Remo D&6, he has worked in a number of well known campaigns notaby the ones for TV channel Calle 13.  

Jaime Agulló will be in charge on the Media section of the blog, Agulló is the research and development director of media agency Starcom and he is sure to bring to the attention of bloggers the most interesting topics of an industry which is going through drastic changes.  

Jesús Fuertes, strategic planning director of advertising agency TBWA will chair the Marketing section  

Finally, El Vigía will provide food for speculation and curiosity. He or she is an advertising professional and will be the maintainer of the section devoted to Internal Affairs. In this capacity, he/she will talk freely about what happens daily in such a peculiar company as an advertising agency. El Vigía must be careful if he/she wants his/her identity to remain unknown.  

Anuncios website was one of the on line pioneers of the Spanish magazine industry, as it was launched nine years ago. It offers daily news to subscribers and also a full array of free access contents: new campaigns, special features about brands or categories, research works on marketing. media and advertising, etcetera. Anuncios, which recently celebrated its 25th anniversary, is a part of the VNU group.  

More details. David Torrejón. Editor of Anuncios.  

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